Toyota Tacoma Promo

Toyota Tacoma Promo

Client: Toyota

 

We helped Saatchi and Saatchi introduce the latest model of the Toyota Tacoma with new Dealer Launch kits. We produced custom metal boxes decorated with truck bed material. We then attached a hammer to the "unbusta-believable" box to tout the strength of the truck. Our fulfillment team then assembled kits of the custom boxes containing both a client-supplied CD and brochure, and completed the job with drop shipments to designated Toyota dealers.